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Cirque du Soleil Hopes to Expand Audience by Luring Gen Z
https://web.archive.org/web/https://www.nytimes.com/2023/07/21/business/gen-z-cirque-du-soleil.htmlCirque du Soleil Hopes to Expand Audience by Luring Gen Z
Cirque du Soleil is hoping that it can expand its audience, perhaps with perfume that smells like a trapeze artist or a couch that embodies the spirit of clowning.
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